Posted by Veronica Blatt on Nov 23, 2022

Calling all trade shows! We are going to do some NPAworldwide marketing towards trade show attendees in 2023 and need your help.

I am looking for your suggestions on trade shows that your candidates (and potentially clients) attend, as well as any recruitment-focused trade shows you participate in. We have the ability to target digital marketing efforts to trade show attendees based on their geolocation data - so if someone is attending a trade show at McCormick Convention Center in Chicago, we can serve them digital ads about NPAworldwide when they check into that venue. This is something we just started experimenting with when the pandemic hit and canceled in-person events and trade shows. Now that F2F events are happening again, we'd like to restart this effort in 2023.

What I need from you:

  • Name and dates of the event
  • Location (including full address if you have it)
  • Who are the likely attendees: candidates, recruiters, or clients
I am happy to talk about this in more detail to answer any questions you have. Please help us test out this new marketing concept - we think it has great potential to bring more candidates to our job board and assist with new member development. Give me a call at 616 871-3323 or send me an email at vblatt@npaworldwide.com with the info above.