Katrina Kibben of Three Ears Media will be a featured speaker for the 2021 Virtual Global Conference. Katrina's company, Three Ears Media, teaches recruiters to write better.
“It's Not You; It's Your Job Post: How To Write Better Job Postings”
Most job searches begin at the job post. They are the currency of recruiting - you must have one to hire. This is the moment when we can have a significant influence on a candidate that makes them not only apply but want to work with us. And in most cases, this moment will crash and burn because so many job posts still start with a copy and paste instead of candidate consideration.
So how are you going to improve your job posts and stand-out in a world of look-a-likes and brands that claim to be "different?" By writing better job posts for people, not machines.
You'll learn how to:
- Recognize what works and what doesn't in your job posts —including how to spot well-written skills-related bullets to attract the right candidates
- Research job titles and increase traffic to your posts
- Hone your writing skills to improve response rates to your job postings, including responses for those hard-to-find candidates and passive job seekers from diverse backgrounds
- And more!
ABOUT KATRINA:
Katrina Kibben believes your first impression on candidates starts at the job post. Many small businesses and companies struggle to find their recruiting voice and craft less-than-appealing job postings. As CEO of Three Ears Media and a featured expert in recruiting and HR, Katrina takes a unique, strategic approach to help companies rewrite candidate experience content, overhaul job descriptions, and attract more qualified applicants.